This autumn I’ve teamed up with Gucci and DETAILS magazine to create 3 editorials showcasing the Made to Measure cologne, which also happens to be my current favorite! Here in the first story I took to one of the most beautiful sites in Manhattan, West Side Piers at sunset. With the temperatures dropping swiftly at night I thought what better to break in the season with a new coat?! And to mix it up, a MAUVE one at that…I know, I know, most of you men are probably shaking your heads but if you know me at all, you know I like to take risks. Give me some credit, I’ve dressed it down with a neutral knit and rich blue trousers to maintain a sophistication! This particular man I’m portraying is artistic, on-the-go, passionate and an opportunist. But of course opportunity is not lengthy visitor so he’s prepared and equipped with the aromatic Made to Measure. After all, in this city presentation is everything so he looks the part and carries the scent too.
Adam Gallagher is the founder and mastermind behind the highly-popular blog I AM GALLA, which aids the men’s demographic with styling tips, trend forecasts and third party inspiration. In the menswear world, Gallagher stands out due to his exceptional ability to blend his native California aesthetic with a sharp New York approach to fashion.